Ecommerce SEO Agency: Visibility That Drives Sales

Why SEO for online stores determines success or failure

Are you not being found on Google even though your product range is impressive?

Are your sales stagnating despite ongoing advertising measures?

Do many visitors fail to complete a purchase – and you don’t know why?

A targeted SEO strategy for online stores brings light into the darkness: we identify ranking hurdles, optimize user guidance in a targeted manner and ensure more visibility, better conversions and sustainable growth in e-commerce.

Online store SEO with a plan: from analysis to increased sales

We start with a joint briefing to precisely understand your store, your target group and your goals – the basis for all further steps.

We then analyze the technical SEO factors of your store: from loading time and mobile display to indexing and store structure.

Then we take a close look at your content, categories and product pages: Do keywords, content and user intention really match?

The competitive environment, backlink profile and industry trends are also included in the analysis – for a well-founded strategy instead of standard solutions.

The result is a clear SEO action plan with specific recommendations for action to sustainably increase visibility and sales.

Store SEO that works – because strategy is more than just a tool report

An SEO project can bring your store forward – or leave you frustrated. The difference lies in the approach.

SEO for online stores without digitalike

A superficial SEO approach rarely produces sustainable results. Why it often fails:

Standard optimization: Measures without a strategy or target group focus are ineffective.

Technology focus: content, structure and conversion are often not taken into account.

Irrelevant keywords: Optimization focuses on search volume, not revenue potential.

Tool reports instead of plain text: you get data, but no comprehensible recommendations.

No consultation: queries remain unanswered, genuine cooperation does not take place.

SEO for online stores with digitalike

To ensure that your SEO project has a real impact, we focus on depth, transparency and partnership:

Customized strategy: We develop an SEO concept that fits your store and your goals exactly.

Holistic analysis: technology, content, structure and user guidance in interaction.

Sales focus: We optimize for keywords that bring customers – not just traffic.

Clear recommendations for action: you know exactly what to do – understandable and practicable.

Personal support: We actively support you – with regular reviews and measurable results.

Transparency at every step – how your SEO audit works with us

We show you what really matters when it comes to SEO optimization of your store – data-based, comprehensible and with measurable successes.

Ongoing coordination:
Whether category pages, product texts or technical optimizations – you are always involved and know exactly what is happening and when.

Targeted planning:
Our SEO strategy for your online store is based on keyword analyses, user behavior and sales potential – prioritized by impact.

Continuous performance measurement:
We track the visibility, rankings and conversions of your store pages and clearly show you which measures deliver which results.

Why is your online store not ranking, even though you are doing everything “right”?

It is often due to technical hurdles that prevent Google from crawling, understanding or indexing. We find precisely these barriers – and solve them in a targeted manner.

We analyze this in detail in your store:

Indexing problems & crawling errors

If Google cannot find or excludes important pages, ranking potential is lost. We check Robots.txt file, XML sitemaps, canonical tags and the internal link structure – for maximum visibility.

Missing or incorrect internal linking

Without targeted internal links Google does not recognize the structure of your store. We optimize menus, categories and link paths – so that your most important pages are specifically strengthened and the user is optimally guided through the site.

Unfavorable URL structures & redirects

Dynamic parameters, session IDs or redirect chains are a burden on your crawl budget. We ensure clear, SEO-compliant URLs and avoid unnecessary redirect levels.

Duplicate Content & Missing canonicals

Product variants, sorting or similar content quickly create duplicate pages. We identify duplicates and control them correctly with canonical tags, indexing rules or URL exclusions.

Filter & faceting problems

Store filters often generate thousands of URLs without added value – Google classifies this as thin content. We analyze which filters should be indexed and which should be blocked – for better rankings without ballast.

Page Load Time & Core Web Vitals

Slow stores frustrate users and lead to lower rankings. We optimize technical factors such as server response, image sizes and third-party scripts specifically for performance.

Content without a clear keyword focus

Well-intentioned content is not enough – it has to meet the right search intentions. We analyze whether your texts match the right search queries, boost rankings and lead users to make a purchase.

Missing structured data (schema markup)

Without structured data, Google has a hard time understanding your products, reviews or offers. We specifically integrate markups for rich snippets, better CTRs and more visibility in the search results.

And much more

Every store is different – and that’s exactly why we don’t follow a standardized approach. Whether hreflang, pagination, JavaScript or index control: We uncover what is really holding your store back.

The result?

A technically clean store that Google understands – and that is optimized for visibility and sales.

What Our Clients Say

Uwe and his team have been supporting us for a little over two years now. In this relatively short time, they have consistently impressed us with their extensive expertise and dedication to continuously enhancing the agency’s image. Through tailored analyses, product development, and a trust-based relationship, Uwe and Johannes manage to reaffirm our confidence in our decision every single week.

Mason Hönicke

Teamlead SEO at BAUHAUS

Over the years, our relationship with Digitalike has grown beyond a typical agency-client dynamic – we’ve become colleagues working towards the same goal. Their deep understanding of our business allows us to co-create our SEO strategy, making the collaboration both seamless and enjoyable. The results speak for themselves, as we’ve exponentially increased our SEO budget over the past three years!

Mario Berger

Senior Digital Marketing Manager at A1 Digital

I brought Uwe on board as an SEO expert for one of my projects. The initial SEO audit was convincing in terms of content. With a prioritized roadmap, implementation was smooth and successful.

Charlotte Altmann

CSE-Ventures

Like all other online marketing activities, SEO must contribute to a company’s success. Not everything that can be done is economically sensible – and it’s precisely this balance between effort and benefit that the Digitalike team understands perfectly.

Stephan Czysch

Former Supervisor of the Digitalike Founders

I just wanted to thank you again for the keyword training.
It was absolutely brilliant! It added so much value and, above all, showed me that there’s always more to learn, even if you’re already working in the same field.

Luca Coconi

Founder of BEYONDER

Uwe is professional, competent, fast, 100% reliable, and full of positive energy. With his extensive SEO expertise, he is a tremendous asset to us. Digitalike comes highly recommended. I look forward to further projects together in the future!

Tatjana Todorovic

Former Head of Marketing at Datenschutzexperte.de

We’ve been working closely and trustfully with Digitalike for a long time. They support us not only strategically and technically but also directly implement solutions in our system. They are also a great help with content creation, as they dive deep into complex financial topics and incorporate SEO expertise into the texts!

Tom Orzikowski

Director of Marketing at Gini

Trusted by Leading Brands

Get started with store SEO now

Make your online store visible – and successful. Get advice from experienced SEO experts and find out how you can achieve more sales in e-commerce with targeted search engine optimization.

+49 30 75 43 76 90

hello@digitalike.de

Do you have any questions?

No problem, we have the answers! Here you’ll find the most frequently asked questions about SEO for online stores, the process and everything you need to know. If anything is still unclear, contact us at any time – we will be happy to help you personally!

What exactly does SEO optimization for online stores involve?

A holistic SEO optimization of your online store includes the technical analysis, content optimization of your categories and product pages as well as the strategic focus on strong keywords. We also check internal linking, URL structures and duplicate content problems. Your competitive environment and backlink profile are also included in our measures. The goal is a well thought-out SEO strategy with clear recommendations for action.

How SEO specifically helps my online store to increase sales?

Good SEO brings you qualified, organic traffic to your most important store pages – without ongoing costs per click. Targeted keyword optimization allows you to reach users exactly when they are actively searching for your products. This not only increases visibility, but also conversion. In the long term, you will build up a stable source of traffic and revenue.

How does the collaboration on an SEO project work?

After a joint briefing, we analyze your store in terms of technology, structure and content. You will then receive a prioritized action plan – transparent and implementable. We implement the most important points together, with regular coordination and measurable results. You are involved at all times and retain full control.

Which tools or methods do you use for store analysis?

We work with a mix of proven tools such as Screaming Frog SEO Spider, SISTRIX Toolbox, Google Search Console and GTmetrix. We also bring experience, strategic thinking and a feel for target groups – because tools only show data, not priorities. Our recommendations are always comprehensible and practical.

Does SEO even make sense for small or new online stores?

SEO is a decisive success factor, especially for small or new stores – because unlike paid advertisements, SEO delivers long-term reach without ongoing click costs. With a focused strategy on niche keywords or specific product categories, you can set yourself apart from large platforms. How to build sustainable visibility and brand awareness.

How long does it take for the first SEO successes to become visible?

The first improvements in indexing and crawling can be visible after just a few weeks. For noticeable ranking and traffic gains, it usually takes 3 to 6 months – depending on the initial situation, competition and speed of implementation. SEO is a strategic lever that has a lasting effect and pays off over time.

Can technical problems block my store on Google?

Yes – technical errors such as incorrect canonical tags, robots instructions or redirect chains can lead to Google not seeing important pages at all or rating them incorrectly. Slow loading times or thin content due to filter URLs are also frequent ranking killers. We uncover precisely such problems and ensure that your store is technically fit for Google.

SEO for Online Stores: Get Found. Sell More.